{"database": "russell", "table": "posts", "rows": [[43, "segmentation", "segmentation.html", "2003-10-14", 2003, 10, "ideas", "https://www.russelldavies.com/typepad/russelldavies.typepad.com/planning/2003/10/segmentation.html", "\n<p>demographic segments from Interface by Stephen Bury (really Neal Stephenson and someone else)</p>\n<p><br/>\nirrelevant mouth breather<br/>\n400-pound tab drinker<br/>\nstone-faced urban homeboy<br/>\nburger-flipping history major<br/>\nsquirrelly winnebago jockey<br/>\nbible-slinging porch monkey<br/>\neconomic roadkill<br/>\npent-up corporate lickspittle<br/>\nhigh-metabolism world dominator<br/>\nmidamerican knickknack queen<br/>\nsnuff-hawking basement dweller<br/>\npostadolescent road warrior<br/>\ndepression-haunted can stacker<br/>\npretentious urban-lifestyle slave<br/>\nformerly respectable bankruptcy survivor<br/>\nfrosty-haired coupon snipper<br/>\ncynical media manipulator<br/>\nreticent gun nut<br/>\nufos ate my brain<br/>\nmall-hopping corporate concubine<br/>\nhigh-fiber duck squeezer<br/>\npost-confederate gravy eater<br/>\nmanic third-world entrepeneur<br/>\noverextending young professional<br/>\napartment-dwelling mall staff<br/>\ntrade school metal head<br/>\norange county book burner<br/>\nfirst-generation beltway black<br/>\n80's junk-bond parvenue<br/>\ndebt-hounded wage slave<br/>\nactivist tube feeder<br/>\ntoilet-scrubbing ex-steelworker<br/>\nneo-okie<br/>\nshit-kicking wrestlemaniac<br/>\nsunbelt condo commando<br/>\nrust-belt lumpenpaol<br/>\nreticent gun nut  </p>\n", "demographic segments from Interface by Stephen Bury (really Neal Stephenson and someone else) irrelevant mouth breather 400-pound tab drinker stone-faced urban homeboy burger-flipping history major squirrelly winnebago jockey bible-slinging porch monkey economic roadkill pent-up corporate lickspittle high-metabolism world dominator midamerican knickknack queen snuff-hawking basement dweller postadolescent road warrior depression-haunted can stacker pretentious urban-lifestyle slave formerly respectable bankruptcy survivor frosty-haired coupon snipper cynical media manipulator reticent gun nut ufos ate my brain mall-hopping corporate concubine high-fiber duck squeezer post-confederate gravy eater manic third-world entrepeneur overextending young professional apartment-dwelling mall staff trade school metal head orange county book burner first-generation beltway black 80's junk-bond parvenue debt-hounded wage slave activist tube feeder toilet-scrubbing ex-steelworker neo-okie shit-kicking wrestlemaniac sunbelt condo commando rust-belt lumpenpaol reticent gun nut", "[]"]], "columns": ["id", "title", "slug", "date", "year", "month", "category", "url", "body_html", "body_text", "links_out_json"], "primary_keys": ["id"], "primary_key_values": ["43"], "units": {}, "query_ms": 3.6223450006218627, "license": "CC BY", "license_url": "https://creativecommons.org/licenses/by/4.0/"}